Service · Dhaka, Bangladesh
E-Commerce Development in Bangladesh
E-commerce advisory here is offer, content and the film the PDP should steal from — not a Shopify install for BDT 30,000. Azizul Hoque Shiplu's advisory typically BDT 90,000–2,40,000. Developers and media extra. MK Electronics' e-commerce support is the pattern: television and the cart have to agree.
MK Electronics — television and e-commerce support for a consumer-electronics push. If the TVC promise dies on the product page, you paid twice for nothing.
Leadership behind the advisory
This isn't theoretical counsel. Azizul Hoque Shiplu is Partner and CEO of Qadar World, a natural and halal food e-commerce platform, where he leads the company's strategic roadmap, platform design, UX strategy, SEO and marketplace technology integration directly — not as an outside adviser reviewing someone else's build, but as the person accountable for the platform's own commercial performance. The MK Electronics engagement applied the same discipline to a client brand: aligning what the TVC promised with what the product page actually delivered.
The technical and business background behind it
A BSc in Computer Science (National University, via MIST) followed by a Master of Information Technology by research at the Institute of Information Technology, University of Dhaka — with published research on promoter identification using a positional differential matrix and support vector machine, genuine technical depth rather than a marketing-adjacent claim to "understanding tech." He lectured in the Department of CSE at MIST and as a guest lecturer at BIST before moving fully into brand communications.
The business side runs alongside it, not instead of it: a scholarship MBA in Marketing (CGPA 3.91/4.0), more than twenty years in brand communications since Ogilvy & Mather, and Ogilvy's own internal brand-stewardship training. E-commerce advisory from this desk sits at the actual intersection of those two backgrounds — someone who can read a database schema and write a product-page narrative, rather than one skill borrowing credibility from the other.
What this covers
- Offer and content architecture. The product-detail-page story, which claims from the film transfer to the page, and which don't survive the medium change.
- Brand-to-cart consistency. Checking whether the TVC or OVC promise and the actual purchase experience agree — the specific failure MK Electronics' campaign was built to avoid.
- Monthly merchandising counsel. Ongoing review of how the story holds as the catalogue and promotions change, not warehouse operations or fulfilment.
What this is not
Not platform development or a Shopify/WooCommerce build — a developer executes that, this advisory sits above it. Not warehouse, fulfilment or logistics operations. Not Digital Marketing, which drives traffic to the shop rather than shaping what happens once a visitor arrives.
Indicative cost range
| Engagement | Indicative range | What it covers |
|---|---|---|
| Offer + content architecture | BDT 90,000–2,40,000 | PDP story, film use, claims |
| Monthly merchandising counsel | BDT 55,000–1,20,000 | Not warehouse ops |
Indicative professional fees for work Azizul Hoque Shiplu leads himself, in Bangladesh, 2026. VAT, talent, kit hire, media, location fees, travel and ministry permits are extra and billed at cost. A written quote follows a brief with dates, cities and outcome. WhatsApp +880 1810-152555.
